Product development is part of the product management process, which covers the product life cycle from start to end. The product launch is a particularly important stage in this cycle as it can determine the success or failure of a…
Read More
The expression “product manager vs. project manager” is commonly seen online, but what is the true difference between the two? Both roles are responsible for managing either the product or project lifecycle, two separate but similar processes that require leadership…
Watch
Projects are designed to deliver a product or a service within a specific timeframe and budget, a process that the project manager oversees. If that person is a product manager, he or she may apply a product breakdown structure (PBS)….
Read More
Whether you’re interested in hiring a product manager or becoming one yourself, it’s important to take the time to understand both the role and the field of product management. A product manager plays an integral role in the development of…
Read More
The idea of user story mapping can be traced back to Jeff Patton. He literally wrote the book about it, It’s All in How You Slice It, which came out in 2005. Patton is a consultant who does story mapping…
Read More
Although product design requires artistry and creativity, products made by businesses can’t really be considered art because art is not dictated by market forces. Products must, especially if you’re in the business of selling them at a profit, survive and…
Read More
A product manager often wears many hats. For starters, a product manager is tasked with leading a cross-functional team that develops or improves a product, while dictating its strategy, roadmap and features. But that’s not all. They can also be…
Read More
You’ve heard of “the big picture.” It can be a long-term business goal, or simply a view that expands a perspective to include greater context. Either way, it’s a critical perspective for any organization that wants to plan for the…
Read More
Product management deals with the planning, forecasting and production or marketing of a product throughout every stage of the product’s life cycle. What a product manager does is integrate people, data, processes and business systems to accomplish that product’s production…
Read More
Form will go here
A template for every team.
Browse templates